About the role
A large technology and information services company in Canada is hiring for this role. You will own an audience or measurement product from problem framing through delivery, building and validating audience models and credible studies of advertising outcomes.
What you'll do
- Own an audience or measurement product from problem framing through delivery.
- Build and validate audience models using receipt, partner, panel, survey and contextual data.
- Design credible studies of advertising outcomes.
- Partner with Product, Engineering, Sales and GTM to launch products.
- Explain methods and limitations to customers, and use campaign results to improve audiences and models.
What you bring
- Experience building and validating audience or measurement models.
- Experience designing studies of advertising outcomes.
- Comfort working with receipt, partner, panel, survey and contextual data.
- Ability to explain methods and their limitations clearly to customers and cross-functional partners.
Details
- Location: Canada
- Type: Full-time
Apply below and a Traverse recruiter will be in touch.